Tuesday, May 1 – Dottie Gallagher-Cohen
Theme: Why Do the Arts Matter?
Dottie Gallagher-Cohen, President and CEO of Visit Buffalo Niagara, explains the research and marketing strategies Visit Buffalo Niagara is using to attract visitors, and the importance of Buffalo’s history and architecture as keystones of those strategies.
Recorded on: May 1, 2012
Running time: 34:08