A monthly series of classes that highlight a specific business-related theme will be presented by experienced SCORE counselors.
APRIL 2008 SERIES
Fundamentals of Marketing
Thursday, April 3, 2008; 5:00PM to 7:00PM
This workshop includes an introduction to the marketing series presented by SCORE councilors with extensive marketing and planning experience and will cover: creating a Marketing Plan, and conducting customer and competitor research.
Guerilla Marketing
Thursday, April 10, 2008; 5:00PM to 7:00PM
Steve Trincanti of SCORE will present the Seven Step Guerilla Marketing Plan featured in the best selling book by Jay Conrad Levinson. The tactics and techniques will be followed by target marketing forecasting and pricing discussions.
Marketing on the Internet
Thursday, April 17, 2008; 5:00PM to 7:00PM
Craig Chapman CEO of Rare Earth Interactive will discuss the use of the Internet in marketing information and for company/product promotions. Attendees will gain a basic understanding of the formidable power of the internet for customer communications
WHERE:
SCORE Conference Center
Business, Science and Technology Department • 2nd Floor
Central Library • 1 Lafayette Square • Buffalo
COST:
$10 per individual class
$25 for all three in the series
REGISTER:
Reservations requested in advance.
Call (716) 551-4301.
Email scorebuffalo1@roadrunner.com with your name, telephone number and the name
and date of desired workshop.
Starting and Managing Your Business
This workshop is a must for new business startups to learn all the elements of business management required for success. It is also very helpful for those in business that may be experiencing problems, or want to fine-tune their business for greater efficiency and success.
You will learn about marketing research, marketing, business planning, insurance, federal and state taxes, legal structures, government resources, financing, counseling and more.
Representatives from the private sector, SCORE, and government agencies will make presentations. SCORE members will be available for counseling if desired.
Cost: $25; $20 with SCORE counselor coupon, Free to Veterans
The price includes coffee, donuts, handouts and workbooks For reservations call 716-551-4301.
North Tonawanda Public Library: April 22, 2008
8:30 AM - 4:30 PM
505 Meadow Dr., N. Tonawanda 14120
Central Library: May 28, 2008
8:30 AM - 4:30 PM
1 Lafayette Square, Buffalo, NY 14203
Lackawanna Public Library: June 25, 2008
8:30 AM - 4:30 PM
560 Ridge Rd., Lackawanna 14218
SCORE continues to offers no-charge counseling sessions at SCORE’s office within the SBA (fifth floor at 130 S. Elmwood Avenue in Buffalo)
SCORE also holds counseling sessions specifically on the subject of marketing in the Buffalo & Erie County Central Library’s SCORE conference room on Tuesdays and Thursdays from 1:30-4:30 pm. There are no charges for these counseling sessions but reservations are required. Call 716-551-4301 for appointments.
The Business, Science & Technology Department of the Central Library offers the small business owner the finest collection of entrepreneurial research materials availablein Western New York. A trained staff of professionals is available to assist first-time business owners collect essential information for developing a business plan, including demographic statistics, industry and market research and identification of competition. Call (716) 858-8900 for more information.
The Buffalo Niagara SCORE chapter memberhsip includes businessmen and women who have been or are now successful entrepreneurs, small business owners, senior corporate executives and experienced professionals. They are ready to put that experience and expertise to work for you as they have for business owners and would-be owners in service operations, manufacturing, retailing, consulting, food service, communications and more.
SCORE counselors have been there. They understand what you are up against in running a business on a day-to-day basis or in planning a new business with all the questions that have to be answered. They offer you practical, hands-on help geared to your situation, your needs.
SCORE can help you successfully start a business, guide you in securing financing for your business and assist you in developing an effective business plan - the first step in securing your business loan. SCORE volunteers provide face to face counseling on small business needs, tailored to your particular situation or industry, with skilled business professionals. Counseling can also be provided via email with the same level of assistance.
Formed in 1964, SCORE Buffalo Niagara is a not-for-profit organization that provides professional guidance and information, accessible to all, to maximize the success of America's existing and emerging small businesses. Nearly 2,700 clients are served annually through 60 qualified counselors. Call (716) 551-4301 or visit www.scorebuffalo.org for more information.