Health Insurance Marketplace


Renew Your Health Plan Video

Enrollment period for 2020 starts on November 1, 2019 and ends January 31st 2020.
You can enroll at any time if:

  • You are eligible for Medicaid or Child Health Plus
  • You are an American Indian or Alaska Native
  • You experience a qualifying life event 

 Learn more about this enrollment period  Enrollment Periods Fact Sheet.

The Health Insurance Marketplace is the part of the Affordable Care Act (ACA), sometimes called Obamacare. Compare health insurance plans side-by-side, choose a plan and purchase affordable health insurance that best suits your needs. Individuals buying insurance via the marketplace can receive subsidies or tax breaks.

New York State has its own Health Insurance Marketplace, New York State of Health.

 **New York State residents do NOT need to visit the federal site Healthcare.Gov to enroll.**

Telephone Hotlines

New York State of Health Toll-Free Hotline

Voice: 1-855-355-5777,  TTY: 1-800-662-1220

Hours:  Monday - Friday from 8 a.m.-8 p.m. and Saturday from 9 a.m.-1 p.m. Trained representatives are ready to answer questions and provide information to consumers and small businesses.

Erie County Insurance Navigators and Application Counselors (Erie County)

Appointments are free and confidential, and may be completed over the phone or in person.
Help is available in many languages including Spanish & Arabic 

Community Service Society of New York Navigators                                                                                               Application Counselors


Da Shaun Baldwin        




Christian Badillo           



Maria Marti                    




Cherise Burks              



Angelica Rivera              




Tori DeVealt                  



Dennis Ziolkowski          




Trudy Decker






Kari Klein        







Cathy Mack






Elizabeth Driscoll











  New York State of Health logo

New York State Marketplace

New York State of Health  Shop, compare and enroll in a low-cost quality plan that’s right for you. (Individual, Family, Small Business) 
It is the only place you can receive financial assistance based on your income.

Essential Plan En Español
Low and moderate-income New Yorkers can enroll in a comprehensive and affordable health insurance product, known as the Essential Plan

Picking a Health Plan That's Right for You Video  En Español


Community and Local Links

BlueCross  BlueShield WNY  (HealthNow New York)
Call 855-344-3425  toll free, for TTY call 877-834-6918

Fidelis Care
Call 1-888-FIDELIS (1-888-343-3547), for TTY call 1-800-421-1220

Independent Health
Call 716-631-3001 

United Healthcare
Call -888-545-5205

Univera Healthcare (Excellus)
Call  1-800-494-2215, for TTY call 1-800-421-1220

Wellcare of New York
Call 1-800-960-2530

YourCare   Essential Plan
Call 1-866-273-6121.


Other Helpful Information

Frequently Asked Questions & Answers
This list from the Kaiser Family Foundation provides easy access to the answers you need.

Health Insurance Glossary
Find easy-to-understand explanations for words often used when describing health insurance plans and options.

ACA and Federal Income Taxes - IRS
IRS page with links to information for individuals and businesses

Protect yourself from fraud
Get your information only from reliable sources. This site will help you make the best choices.

Using your new insurance coverage
You have successfully enrolled and have insurance. Learn more about what it all means and how to get the most out of your coverage.

 * If you are looking for general information concerning Healthcare Reform and the Affordable Care Act as a whole, please visit the Subject Guide for the Affordable Care Act

subject guides terms